Responsibilities

• Develop and implement SEO and PPC strategies
• Create and manage link building strategies, content marketing strategies, and social media presences
• Innovate and present new marketing platforms and strategies
• Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content success
• Forecast marketing campaign growth and ROI for marketing campaigns
• Manage email and social media marketing campaigns
• Use Google Analytics, Google AdWords, and other relevant sites
• Drive traffic to company web pages
• Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information