Relationship Manager
- Full Time
- Gidijobs
- Lagos Island, Lagos
-
Posted 8 years ago
Job Purpose
- To
ensure an in-depth understanding of all customers in his/her portfolio,
using the Customer Value Chain Analysis (CVCA) tool, in order to
effectively meet the needs of the customers.
- To
execute the Commercial Banking Customer Value Proposition (CVP) and
Industry Value Propositions (IVPs) initiatives and activities aimed at
optimising both customer experience and profitability for the Bank.
- To
execute an effective relationship management strategy in line with overall
Commercial Banking strategy of leading with Transactional Banking.
- To
ensure that close personal attention is given to providing a full array of
customised financial solutions and services tailored to meet the growth
needs and potential of the portfolio.
- To
grow and retain a portfolio of high value Commercial Banking relationships
by performing proactive and value adding portfolio management.
- To
achieve financial and non-financial targets for the portfolio.
Key Responsibilities/Accountabilities
In-Depth
Understanding Of All Clients In The Portfolio
- Ensure
that all customers in the portfolio meet the segmentation criteria to be
in Commercial Banking.
- Perform
customer value chain analysis (CVCA) for each name in the portfolio to
gain an in-depth understanding of the customer’s business and identify
opportunities linked to the customer’s business strategies.
- Use
the outcome of the CVCA exercise as a basis for proactively managing the
customer relationship going forward.
- Ensure
that the annual customer review and every other engagement with the
customer are used as an opportunity to deepen the understanding of the
customer’s business.
Execution
Of The Commercial Banking Customer Value Proposition (CVP), Industry Value
Propositions (IVPs), And Other Agreed Initiatives
- Ensure
effective implementation of the Commercial Banking Customer Value
Proposition (CVP) to the customers in the portfolio.
- Ensure
effective implementation of all the Industry Value Propositions (IVP) for
the country’s Commercial Banking business.
- Ensure
effective implementation of all other initiatives aimed at achieving the
strategic objectives of Commercial Banking in Nigeria.
Relationship
And Portfolio Management
- Ensure
a deep understanding of the Commercial Banking customer’s business through
regular value-adding interaction with the customer at their place of
business.
- Complete
a customer value chain analysis to further understand the customer’s needs
and identify sales opportunities, and deploy banking solutions to meet
those needs.
- Ensure
accurate and updated customer information.
- Implement
a Customer Relationship Management (CRM) as well as Customer Engagement
Management (CEM) strategy to ensure regular contact of all Commercial
Banking customers in the portfolio as per the customer value proposition
(CVP).
Grow And
Retain A Portfolio Of High Value Commercial Banking Relationships
- Formulate,
drive, measure and manage the implementation of agreed initiatives and a
retention strategy for the portfolio to grow profitability per client and
share of wallet across the Commercial Banking segment.
- Achieve
the DTF ratio budget for the portfolio, and optimal DTF ratio for each
customer in the portfolio based on their industry of operation.
- Optimally
utilize Salesforce as CRM tool to manage pipeline and action plans
resulting from CVCA exercise.
Deliver
The Financial And Non-Financial Targets For The Portfolio
- Achieve
the financial budgets for the portfolio through optimal growth of
balances, margin management and revenue streams.
- Implement
and control the pricing tactics and parameters for the portfolio in line
with pricing policy and financial targets.
- Measure,
track and manage profitability (total revenue, ARPC, CoF, average assets
yields, LTD ratio) targets/budgets for the portfolio.
- Ensure
recovery of all revenue generating fees from customers in the portfolio.
- Drive
and monitor the financial performance of the portfolio by proactively
implementing measures that promote full banking relationship with customers.
Preferred Qualification and
Experience
- A
good first degree from a reputable university (minimum of second class
lower).
- A
professional qualification or 2nd degree will be an added advantage.
- 3 –
5 years cognate experience in relationship management, in a Business
Banking or CIB environment.
- Practical
direct exposure to lending principles/previous working experience in
Credit Risk Management is an added advantage.
Knowledge/Technical
Skills/Expertise
- Financial
targets :
–
Portfolio profitability as measured by income after impairments, total revenue,
ARPC, CoF, average assets yield, LTD ratio.
–
Net balance sheet growth (liabilities as measured by CASA and performing risk
assets).
–
Quality of risk assets as measured by level of impairments.
- Non-financial
targets:
–
DTF ratio.
–
Quality of relationship management as measured by clients’ positive
experiences/level of clients’ satisfaction/client retention.
–
TAT on client’s transactions.
–
Effective utilization of Salesforce.
–
Quality of CVCAs.
–
Quality of Credit structuring and documentation.
–
Quality of call reports, promptness of annual reviews, etc.
–
Accurate segmentation, mapping and tiering of clients in the portfolio.
–
Acquisition of profitable NTB clients.
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